Thursday, September 29, 2011

Adidas

The company I've decided to design ads for is Adidas. Right now they've launched their newest and biggest campaign "Adidas is all in." I don't really like their tagline so I'm thinking of making a new one. However I do like what the campaign represents. Adidas knows that today's consumers "are not one-dimensional" so they are trying to create a brand in which all can feel represented all while celebrating the things that make us similar; our passion for sports, music, and fashion. Feel free to watch some of their commercials that I posted below.

  Adidas all in 

Adidas originals


Adidas celebrate originality

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